GIRL PARTY 2018 presented by Babyation in all its glory

I am so excited to share our first ever GIRL PARTY with you. When I dreamt up this event, I envisioned our community coming together in person where women had the night off from responsibilities, where each felt valued, and where each went home with a full heart.

On September 22nd, we gathered in Austin, TX to celebrate women and mothers. The inaugural event presented by Babyation drew 250+ ladies to The Refinery. We loved the opportunity to bring Hello My Tribe’s two big beliefs to life. First, that motherhood is a team sport, and second that guilt-free self-care is a necessity. GIRL PARTY was described as an “inclusive, uplifting, girly escape.” Mission accomplished.

“It didn’t feel at all cliquey or intimidating although it was trendy and perfectly curated. Everyone wanted to talk and get to know each other. Everyone was happy to celebrate women, and I’ve never been to an event like that.” -Jessie

Photography below by Whitney Arostegui. Whitney is a documentary style photographer living in Austin, TX.

The event was made extra special by decor from Botanical No. 9.

Our presenting sponsor Babyation was on site from St. Louis inspiring women with their#ImAlsoAMother campaign.

Forget about what you thought you knew about swag bags. Our swag bag bar sponsored by Esperos was an interactive station that allowed women to pick and choose from products sourced all over the country. Our goal was to introduce attendees to brands that would be helpful in their lives, and to all send women home with products they could enjoy immediately. Some of the brands featured include HATCH, Totum Women, W3LL People, Everyone, SpaRitual, Sustain, Erin Condren, and more.


We greatly enjoyed cocktails from Austin Cocktails, wine from One Hope, and mocktails made with mango puree from Little Spoon.

“The community you have built is full of open, kind, and gracious women and I loved watching people laugh, dance, hug, take selfies, etc.” -Kristy

We ate well too, with bites from Lucky Lime, parfaits from Culina, treats from Guiltless Goodies, and late night pizza.

“I felt like everyone I talked to or said hello was kind and welcoming. I tend to stick out like a sore thumb at events and sometimes it can be unnerving. I did not feel out of place or uncomfortable. We talked with Joanna from Babyation she was so kind and real. We truly loved the event and we will be back!” -Michelle

Upstairs, we watched Nina Berenato herself hammer gifts: “Love Yourself” keychains.

“Coming from out of town, I did not feel like an outsider and fit right in with everyone. I loved the opportunity to meet Alex, as she makes me smile often through her social platform, and you can never have too many positive things in your life!”

The La Mama Care Lounge was a special place to connect and featured support for new mothers.

We were especially excited to pamper attendees at the wellness station sponsored by Say What?! Oils.

The woman who gave me my neck massage showed me some amazing stretches to do to help with my really really tense neck/shoulder tension! So helpful and I could really tell she cared!” -DLB

These three ladies met through our partner Bumble BFF! “GIRL PARTY was a great place to meet for the first time.” -Grace

The silent auction sponsored by Bon Vivant Gift Boxes brought in $5,371 for the Mother’s Milk Bank at Austin! We are so incredibly proud of our community and what we accomplished together. Huge thanks to the businesses who donated and to the auction winners.

“I was recently hospitalized and had to wean. And am now on a medication that’s not 100% breastfeeding safe. I was super sad about this for future babies I may have and talked to Kim of Mother’s Milk Bank. She was so reassuring and wonderful. I started getting teary eyed speaking with her, knowing my future babes will have access to breast milk in the face of recent health issues is so wonderful.” -AJM

Thankful to have so many friendships captured in the photo booth sponsored by Little Spoon and powered by Photo Buzz Studios.

It was truly a magical evening. Thank you to our sponsors, partners, ticket purchasers, guests, and event volunteers.

For pictures from the evening, visit:

Photos by Whitney Arostegui

Photo booth by Little Spoon

Post Author
Alex Winkelman
Alex founded Hello My Tribe not because she was an expert on motherhood, but because she was a mom who desperately needed support and community. During those tough first months of motherhood, Alex spent day after day reading and learning about motherhood. She learned: 1. She wasn’t alone in her feelings about motherhood. 2. Everything we could have ever dreamt of existed for the baby, but there was a lack of resources for the woman/mother 3. There are many maternal health issues in our country that need attention and need to be addressed. Hello My Tribe was built upon these needs. Previous to launching Hello My Tribe in 2016, Alex was a professional and volunteer fundraiser, raising millions of dollars for non-profit organizations. Alex lives in Austin, TX with her son and two rescue dogs.